StockCIK 1828791

Viant Technology Inc. (DSP): Insider Trades and Fund Holdings

In the past 12 months, Viant Technology Inc. insiders reported 0 open-market purchases worth $0 and 4 sales worth $1.02M; 4 of the sales were reported as made under a 10b5-1 trading plan.

0Insider buys, 12 months

$0Bought by insiders, 12 months

$1.02MSold by insiders, 12 months

1Tracked funds holding

Recent insider trades

Open-market purchases (code P) and sales (code S) from Form 4. Grants, option exercises and gifts are not shown. Latest filing: Oct 14, 2026.

Recent DSP insider trades
Filed	Traded	Insider	Role	Type	Shares	Price ($)	Value	Holding	Filing
Oct 14	Oct 13	Larry MaddenCFO	CFO	▼ SELL10b5-1	20,711	13.14	$272K	−6.0%	Form 4 ↗
Sep 18	Sep 16	Larry MaddenCFO	CFO	▼ SELL10b5-1	17,042	12.52	$213K	−4.6%	Form 4 ↗
Sep 18	Sep 18	Larry MaddenCFO	CFO	▼ SELL10b5-1	14,602	12.10	$177K	−4.1%	Form 4 ↗
Aug 13	Aug 11	Larry MaddenCFO	CFO	▼ SELL10b5-1	27,451	13.06	$359K	−6.4%	Form 4 ↗

Source: SEC Form 4 filings, retrieved Oct 28, 2026. How we read filings

Insiders who traded in the past year

Insider	Role	Buys	Bought	Sells	Sold	Latest
Larry Madden	CFO	0	$0	4	$1.02M	Oct 14, 2026

Tracked funds that report DSP

From each fund's latest 13F. Holdings are as of quarter end and are filed up to 45 days later.

Fund	Quarter	Shares	Value	% of portfolio	Change
Renaissance Technologies	Q2 2026	425,741	$5.39M	0.01%	▼ −3.6%

Source: SEC Form 13F-HR filings, retrieved Oct 28, 2026. How we read filings

Reading these numbers

Insiders sell for many reasons: taxes, diversification, a house. Purchases with their own money are rarer and are usually read as more informative. A Form 4 is due within two business days of the trade. How to read a Form 4 →